Neorunner Web Directory - Gender Issues - Society - Issues - Business - Advertising

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Top: Society: Issues: Business: Advertising: Gender_Issues:

Advertising and the voice of authority - men have it, women don't - - Considers the damages advertising can do to the image of women, and what girls continue to have as their role models.

The armored knight of the 20th century - - Examines how advertising exaggerates the competitive instinct in men.

Authority and TV ads - - Review of studies showing that in advertising the voice of authority is nearly always male.

Madison Avenue versus The Feminine Mystique - - How the advertising industry responded to the onset of the modern women's movement.

Shift in women's sports advertising - - Explores the representation of the female body in sports advertising.

What kind of mother are you? - - Marketing mavens dissect moms for eager advertisers. Salon article. (February 28, 2000)
Calvin Klein's real people - - CK ads replace skinny models with fat ones. Are they depicting "real people" or having a stab at their critics. Salon article. (September 30, 1996)

Gender Issues - Society - Issues - Business - Advertising - Gender Issues

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